Top 5 Beauty Retail Apps on Android in Russia: Q3 2024

In the third quarter of 2024, the beauty retail sector in Russia saw varied performances across the top Android apps, according to Sensor Tower data.

ЛЭТУАЛЬ: косметика, парфюмерия maintained a strong presence with downloads peaking early in July at around 69K, before experiencing a gradual decline, reaching approximately 36.5K by the end of September. Active user numbers followed a similar downward trend, starting from 244.7K and ending at 184.4K.

Золотое Яблоко: онлайн-покупки showed a positive trajectory, with weekly downloads increasing to a peak of 48.2K in early September. Active users also grew steadily, beginning the quarter at 394.7K and closing at 449.5K.

РИВ ГОШ Парфюмерия и Косметика experienced a gradual increase in downloads, peaking at 27K in mid-August before stabilizing. Active user numbers mirrored this trend, rising to a peak of 74.5K during the same period.

For Подружка: магазин косметики, downloads remained consistent throughout the quarter, averaging around 11K weekly. Active users saw a slight increase, ending the quarter with approximately 110.8K.

Finally, Ив Роше: парфюмерия, косметика had a modest increase in downloads, peaking at 8.3K in late July. However, data on active users was not available for this app during the quarter.

For more detailed insights into these trends and other market analyses, visit Sensor Tower.